Frontend Developer

PetHelsi

About the Project

PetHelsi is a HealthTech web platform connecting veterinarians and pet owners in a unified digital ecosystem. The platform allows pet owners to book appointments online, manage pet medical profiles, communicate with doctors via chat, and securely pay for services. Clinics and veterinarians can manage schedules, track appointments, access patient histories, and provide online consultations. The project’s goal is to digitize veterinary care, reduce administrative workload, and improve accessibility and user experience. The system is designed to be scalable, high-performing, and reliable, supporting growing clinic networks and high user traffic across devices.

• HealthTech
• Healthcare

Responsibilities

As a Frontend Lead on the PetHelsi platform, I was responsible for defining and implementing the overall frontend architecture using Next.js 16 (App Router), TypeScript, and TanStack Query. I led a team of three frontend developers, managed task breakdown, conducted code reviews, and established development standards to ensure scalability, maintainability, and consistent code quality. I designed and implemented complex application flows, including an interactive medical appointment calendar with dynamic scheduling logic, real-time availability updates, and role-based access for veterinarians and pet owners. I architected scalable state management patterns and optimized data-fetching strategies using TanStack Query v5 with caching.

Solo Stove

About the Project

Solo Stove is a premium e-commerce platform focused on outdoor cooking products, such as wood-burning stoves, fire pits, and accessories. Built on Salesforce Commerce Cloud with a Composable Storefront and PWA Kit, the platform offers a seamless, high-performance shopping experience across all devices. Key features include product detail pages (PDP), interactive cart, personalized content delivery, secure checkout, and integration with third-party services like Algolia search and Contentstack CMS. The platform is optimized for scalability, high traffic, and rapid growth, with a focus on performance, user experience, and mobile-first design.

• E-commerce
• Consumer Goods

Responsibilities

As a Frontend Engineer on the Solo Stove e-commerce platform, I was responsible for designing and developing reusable React components, such as product detail pages (PDP), mini cart, checkout flow, and order summary, using Salesforce Commerce Cloud (SFCC) PWA Kit. I optimized the performance of the site by implementing strategies like code splitting, lazy loading, and tree-shaking, which reduced JavaScript bundle size by 40% and improved Time to Interactive (TTI) by 3.2s. I integrated Algolia search and Contentstack CMS to enhance user engagement and provide personalized shopping experiences, boosting user interaction by 32%. Additionally, I worked on payment integrations (PayPal, Clutch Gift Card) and security features (Google reCAPTCHA),

Loewe

About the Project

Loewe is a luxury fashion brand known for its high-end leather goods, apparel, and accessories. The project involved developing and optimizing Loewe’s global e-commerce platform, built on Salesforce Commerce Cloud (SFCC), to offer a seamless, high-end online shopping experience. The platform focuses on delivering personalized content, luxury product pages (PDP), a smooth checkout process, and responsive design for an affluent audience. Key features include dynamic CMS content, multi-region support, and integration with global payment systems. The target audience is high-net-worth individuals seeking premium fashion and lifestyle products, with an emphasis on exceptional design, quality, and customer experience.

• Fashion
• Consumer Goods
• E-commerce

Responsibilities

As a Frontend Engineer for the Loewe e-commerce platform, I developed custom React components for product detail pages (PDP), personalized content modules, and responsive layouts using Salesforce Commerce Cloud (SFCC). I integrated dynamic CMS-driven content and ensured consistent design across regions, enhancing user experience and engagement. I optimized site performance by implementing strategies like code-splitting, lazy loading, and reducing JavaScript bundle size, resulting in faster load times and improved Time to Interactive (TTI). I also worked closely with cross-functional teams to maintain high-quality, luxury-brand standards across all digital touchpoints, contributing to the platform’s ability to offer a premium online shopping