Costs & Fundraising
Should I raise money before building the MVP or bootstrap first?
Answer:
If you can confirm demand cost-effectively (through landing pages, sales calls, or pilot customers), bootstraping initially can improve your leverage. Raise funds earlier when speed is crucial, the market is rapidly changing, or you need credibility to secure B2B deals. Investors typically want evidence: a clear problem, target customer, and traction signals - even small ones like waitlists, LOIs, or paid pilots.
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